

CLIENT
City of Evanston
COLLABORATORS
All Together
Ninigret Partners
MJB Consulting
The Evanston Thrives Retail District Action Plan is a highly focused, community engagement and business district market analysis to improve the quality and mix of retail, food, and entertainment offerings in Evanston. Thrives team members installed storytelling activations in each of the eight business districts throughout Evanston, launched a survey that garnered over 2,100 responses, popped up at a number of festivals and markets around the city, conducted over 50 conversations with residents, businesses, organizations and City leaders to shape the final plan.
The plan includes actions for business supports, events and programming, tenant attraction, placemaking, and marketing as well as Placemaking Plans for each of Evanston’s retail districts tailored to the physical strengths of each area and the organizational capacity of the local management organization.